5 Canva Text Effects You NEED to Know | Canva Tutorial 2023

Natalia Kalinska
20 Dec 202328:15
EducationalLearning
32 Likes 10 Comments

TLDRIn this tutorial, Natalia demonstrates 5 Canva text effects to enhance design creativity. She starts with creating a stencil effect, followed by warping text with Typecraft, adding transparent outlines, using negative letter spacing for image highlights, and wrapping text around subjects with outline effects. Each technique is explained step-by-step, showcasing how to manipulate text and elements in Canva for dynamic and eye-catching visuals.

Takeaways
  • 🎨 Utilize Canva's text effects to enhance your designs and stand out on social media.
  • πŸ” Recreate a stencil effect by duplicating a logo, using a circle shape, and adjusting the border and fill colors to match your branding.
  • 🌐 Use Typecraft, a free app within Canva, to manipulate text shapes for more abstract and trippy designs.
  • πŸ–ΌοΈ Create a transparent outline text effect for dynamic videos or static images by using frames and adjusting letter spacing.
  • πŸŽ₯ Align text and frames perfectly using video edges as a reference for a cohesive design.
  • 🌟 Highlight portions of an image with a negative letter effect by choosing the right word, font, and image synergy.
  • πŸ“Œ Find the perfect font that matches the design's vibe and works well with the subject for a text outline effect.
  • πŸ”„ Adjust the curvature and spacing of text to fit around the subject in a harmonious and visually appealing manner.
  • πŸŽ“ Watch full Canva tutorials to gain more confidence in using the platform and improve design efficiency.
  • πŸ’¬ Engage with the content by commenting on your favorite text effect and subscribing for more design tutorials.
Q & A
  • What is the first text effect discussed in the tutorial?

    -The first text effect discussed is the stencil effect in Canva, which can be used for bold headlines or promotional posts.

  • How does the presenter create a stencil effect from a logo?

    -The presenter duplicates the page, selects a circle shape, and uses a color from the logo to create a uniform effect. Then, they create an ellipse, add a border, and adjust the border weight to create the stencil outline.

  • What texture is recommended for the stencil effect to make it look more organic?

    -The presenter recommends using a dust texture for the stencil effect to achieve a more organic and stamped look.

  • What is Typecraft, and how is it used in the tutorial?

    -Typecraft is a free app within Canva that allows users to manipulate text and create abstract designs. In the tutorial, it is used to warp the text and create a trippy effect for a collage.

  • How does the presenter align the text in the warp effect to maintain a straight line?

    -The presenter ensures that the middle dot of the text is aligned roughly with the bottom one, and they use the lines in the app to manipulate the curvature of the text, making sure it remains semi-straight.

  • What is the purpose of the transparent outline text effect?

    -The transparent outline text effect works well for videos and static images, adding a cool and versatile effect to the design.

  • How does the presenter use frames to create the transparent outline effect?

    -The presenter searches for letter frames in the elements tab, selects appropriate fonts, and arranges the frames to form the desired text. They then add a video or image behind the frames to create the transparent outline effect.

  • What is the negative letter text effect, and how is it used?

    -The negative letter text effect highlights a portion of an image with text creatively. It requires choosing the right word, font, and image to create a synergy between them all.

  • How does the presenter ensure the letter is slightly visible in the negative letter effect?

    -The presenter adds a shadow element underneath the frame and positions it to make the letter slightly visible, especially with silhouette-style photos.

  • What is the text outline effect, and how does it complement the design?

    -The text outline effect pairs a brand image with a strong message, adding visual interest and working well for various designs, including collages. It can be partial or go all the way around the subject.

  • How does the presenter adjust the text to follow the curve of the subject in the text outline effect?

    -The presenter duplicates the text, removes certain parts, and uses the curve effect in the shape options to slightly curve the letters to match the curve of the subject. They also adjust the letter spacing and rotation as needed.

Outlines
00:00
🎨 Creating a Stencil Effect in Canva

This paragraph introduces a tutorial on enhancing designs using Canva's text effects, starting with a stencil effect. The speaker, Natalia, guides the audience through the process of transforming a logo for a florist shop named Snowdrop into a stencil. She explains the steps of duplicating the page, using a circle shape, and creating an outline with a border. The tutorial then moves on to adding a dust texture to give the design a more organic, stamped look. Natalia emphasizes the versatility of this effect for various applications like logo variations and mockups.

05:03
πŸŒ€ Warp Text Effect using Typecraft App

The second paragraph focuses on the warp text effect achieved through the Typecraft app within Canva. This effect is ideal for abstract and visually striking designs. Natalia demonstrates how to use the app by searching for the word 'mindset' and selecting a font style. She discusses the limitations of the app in terms of font selection but also highlights the variety available. The tutorial shows how to manipulate the text's shape and curvature, and how to adjust the text's color and outline to match the design's needs. The warp text effect is recommended for unique designs like collages, t-shirt designs, and social media content requiring a visual edge.

10:10
πŸ–ΌοΈ Adding a Transparent Outline to Text

This paragraph discusses the transparent outline text effect, which enhances videos and static images. Natalia explains the process of creating frames using Canva's elements tab and selecting letters from different fonts to form the text. She emphasizes the importance of sizing, letter spacing, and aligning the frames. The tutorial then moves on to using a video as a background, positioning it, and adjusting its transparency to align perfectly with the frames. The goal is to create a design with good contrast and legibility, using tricks like adjusting brightness and contrast for better visual impact.

15:12
πŸ–ΌοΈ Highlighting Images with Negative Letter Effect

The fourth paragraph introduces the negative letter text effect, which creatively highlights a portion of an image. Natalia explains the importance of choosing the right word, font, and image to create a synergy. The process involves adding large, distinctive letters, such as 'flow', and overlaying them with smaller letters. The tutorial then focuses on selecting a frame that matches the font style and aligning it with the design. Natalia demonstrates how to insert an image within the frame, ensuring the desired part of the image is highlighted. The effect is completed by adjusting the transparency and adding shadows for a silhouette-style photo.

20:19
🎨 Text Outline for Brand Image and Message

The final paragraph of the tutorial covers the text outline effect, which pairs a brand image with a strong message. Natalia guides the audience through the process of creating this effect by starting with a text box, selecting a suitable font like Helvetica, and adjusting the text size and boldness. The tutorial emphasizes the importance of following the subject's line and using the shape effect to curve the text accordingly. The process involves duplicating, adjusting, and moving parts of the text to fit around the subject. Natalia also discusses the need to balance the text spacing and adjust the curvature for a perfect fit. The effect is showcased with both singular words and complete sentences, demonstrating its versatility and creativity.

Mindmap
Keywords
πŸ’‘Canva text effects
Canva text effects refer to the various stylistic modifications and enhancements that can be applied to text within the Canva design platform. These effects are used to make the text more visually appealing and to align it with the overall design theme. In the video, the host demonstrates multiple text effects such as stencil effect, warp text, transparent outline, negative letter, and text outline, showcasing how they can elevate the design quality and grab attention.
πŸ’‘Stencil effect
The stencil effect is a design technique where text or images appear as if they have been cut out, leaving a hollow or 'stenciled' look. In the video, the host uses this effect to create a logo for a florist shop called Snowdrop, demonstrating how to transform a solid logo into a stencil-like design that can be used in various promotional materials. This effect adds a unique and eye-catching element to the design.
πŸ’‘Typecraft
Typecraft is a free app available within Canva that allows users to manipulate text in unconventional ways, beyond the standard text box features. It enables designers to create abstract and trippy designs by warping and distorting the text shapes. In the video, the host uses Typecraft to create a warped text effect for a collage, showing how it can add a visual edge to designs, particularly useful for t-shirt designs and social media content.
πŸ’‘Transparent outline
A transparent outline is a text effect where the text has a visible border or outline, but the inside of the letters is see-through or transparent. This effect works well for videos and static images, adding a layer of visual interest without overpowering the design. In the video, the host uses this effect by aligning text within frames and overlaying it with a video background, demonstrating how it can enhance the legibility and visual appeal of a design.
πŸ’‘Negative letter
The negative letter effect involves using a letter or group of letters in a design in such a way that the inside of the letter(s) is filled with an image or color, while the outside remains transparent or negative space. This creative technique can highlight a portion of an image with text and is particularly effective when the chosen letter has distinctive features. In the video, the host uses an 'O' to overlay an image, showing how to create synergy between the text and the image.
πŸ’‘Text outline
A text outline is an effect where the text is surrounded by a border or outline that is a different color or transparency level than the text itself. This adds depth and emphasis to the text, making it stand out within the design. In the video, the host demonstrates how to create a text outline by curving text around a subject, adding a brand image with a strong message, and showing how this effect can be used in various design contexts, including collages.
πŸ’‘Design elements
Design elements refer to the fundamental components that make up a visual composition, such as shapes, lines, colors, and textures. In the video, the host uses various design elements like frames, borders, and textures to create the different text effects. These elements are crucial for achieving the desired aesthetic and functionality within the design, and the host demonstrates how to effectively combine and manipulate them to enhance the overall design.
πŸ’‘Typography
Typography is the art and technique of arranging text in a visually appealing and legible manner. It involves choosing the right fonts, sizes, and spacing to convey the intended message and mood. In the video, the host emphasizes the importance of typography in creating the text effects, discussing how different fonts and text manipulations can drastically change the feel of a design and how they can be used to match the design's vibe and message.
πŸ’‘Collage
A collage is a piece of art that is made by sticking various different materials, such as photographs, pieces of paper, or fabric, onto a backing. In the context of the video, the host uses collage as a design technique to incorporate different elements and textures into the design, demonstrating how text effects can complement and enhance the overall collage aesthetic, particularly for social media designs and t-shirt designs.
πŸ’‘Legibility
Legibility refers to how easily and quickly text can be read and understood. It is a critical aspect of design, especially when the text is the primary mode of communication. In the video, the host discusses the importance of legibility in design, showing how to adjust text effects and background contrasts to ensure that the design's message is clear and accessible to the viewer.
πŸ’‘Visual edge
Visual edge refers to the distinctive and attention-grabbing qualities of a design. It is the element that makes a design stand out and be memorable. In the video, the host uses various text effects to give the designs a visual edge, making them more engaging and impactful for the audience. The host emphasizes how these effects can be used to enhance the overall appeal and make the designs more captivating.
Highlights

Creating a stencil effect in Canva using a logo, such as for a florist shop called Snowdrop.

Duplicating the page for easier maneuvering of design elements.

Using a circle shape and color matching from the logo to create a uniform effect.

Creating a border and adjusting its weight to form the basis of the stencil outline.

Utilizing a dust texture to give a more organic, stamped look to the stencil effect.

Resizing and positioning the stencil effect for various design applications like stamps, logo variations, and mockups.

Achieving a warp text effect using the Typecraft app within Canva for abstract designs.

Selecting fonts and manipulating text shape within the Typecraft app for a unique design.

Adjusting the curvature and slant of the warped text for the desired look.

Using the transparent outline text effect for versatile applications in videos and static images.

Creating a frame-based design with lettering and aligning it with a video background for a dynamic effect.

Enhancing legibility by adjusting brightness and contrast in the design.

Utilizing the negative letter text effect to highlight a portion of an image creatively.

Selecting distinctive letters like 'O' for the negative effect and overlaying it on smaller text.

Combining text outline effect with a strong message to complement brand image.

Adjusting the text curvature and spacing to follow the subject's line in the design.

Working with singular words or partial sentences for the text outline effect to fit the design.

Transcripts
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