How to Use Google Trends to Find Products to Sell (Complete Google Trends Tutorial)
TLDRIn this informative video, the host guides viewers on leveraging Google Trends for market research to identify trending products for e-commerce or dropshipping businesses. The process begins by brainstorming a product category, such as sports, and then narrowing it down to a specific sport popular in a chosen country, using Japan and Kendo as an example. The host demonstrates how to analyze search trends over time and within specific regions to gauge interest. The tutorial then transitions into creating a design for a t-shirt featuring the sport using Canva, emphasizing a minimalist approach and incorporating cultural elements like the Japanese flag. The final step involves uploading the design to a dropshipping platform and connecting it to an e-commerce store for potential sales. This video serves as a practical guide for entrepreneurs seeking to capitalize on trending topics and create visually appealing products.
Takeaways
- 🔍 Use Google Trends to explore the popularity of search terms and topics over time to identify trends and interests.
- 🌐 Start by searching for Google Trends on the web to access the tool.
- 🛍️ Apply Google Trends for e-commerce platforms or dropshipping business ideas to find what to sell.
- 🏞️ Consider a specific category or niche, such as sports, and then select a country to find popular trends within that category.
- 🔑 Look for a specific sport or topic within the chosen category that is trending in the selected country.
- 📈 Analyze the interest over time to understand the search volume fluctuations and identify consistent trends.
- 📊 Download or embed the data from Google Trends to use for further analysis or to visualize trends.
- 🎨 Use a tool like Canva to design products, such as t-shirts, that align with the identified trends.
- 👕 Choose a product type and create a design that resonates with the trend, considering factors like color and style.
- 🌐 Customize the design to fit your brand or personal preference, and ensure it appeals to the target audience.
- 📚 Learn how to upload and integrate the design into your dropshipping platform or e-commerce store.
- 📈 Focus on recent trends (e.g., the past 30 days) to ensure the product idea is current and has high demand.
Q & A
What is the main purpose of using Google Trends for market research in the context of the video?
-The main purpose of using Google Trends is to explore the popularity of search terms and topics over time, providing valuable insights into what people are searching for and helping to identify emerging trends and interests. This can aid in uncovering product ideas with high demand and potential for success.
How does Google Trends help in identifying trending products to sell?
-Google Trends helps by showing the search volume of specific terms over time and across regions. This allows users to see what topics are currently popular or gaining interest, which can indicate potential trending products.
What is the first step suggested in the video for using Google Trends to find products to sell?
-The first step is to think of a category that you would like to sell products about. The video uses sports as an example and suggests researching which sports are famous in a particular country.
How does the video suggest narrowing down the search on Google Trends?
-The video suggests selecting a specific country and searching for a particular sport that is popular in that country. For instance, after researching famous sports in Japan, the video focuses on Kendo as a potential product idea.
What does the video recommend to do after identifying a potential product through Google Trends?
-After identifying a potential product, the video recommends using a tool like Canva to design visuals for the product. This design can then be used in a Drop Shipping section or on an e-commerce platform.
How can one use the regional interest data from Google Trends?
-The regional interest data can be used to identify specific areas where the search term or product is most popular. This information can help target marketing efforts or decide on which regions to focus on for sales.
What is the significance of checking the interest over time in Google Trends?
-Checking the interest over time helps to understand the trend's consistency and seasonality. It provides insights into whether the search volume is growing, stable, or declining, which is crucial for determining the potential success of a product.
How does the video demonstrate creating a design for a product using Canva?
-The video demonstrates creating a minimalist design focused on Kendo for a t-shirt. It involves selecting elements, such as the Kendo character and the Japanese flag, and arranging them in a visually appealing layout with a transparent background.
What is the importance of choosing the right product category when using Google Trends?
-Choosing the right product category helps to focus the search on relevant trends. It narrows down the market research to a specific area of interest, making it easier to find trending products that are likely to sell.
How does the video suggest using the design created in Canva for Drop Shipping?
-The video suggests uploading the design from Canva onto a Drop Shipping platform. The design is applied to a product, such as a t-shirt, and can then be listed for sale on an e-commerce store. The platform can connect with various stores like Shopify, eBay, or Etsy.
What is the final step mentioned in the video for using Google Trends to find products to sell?
-The final step is to upload the designed product to an e-commerce or Drop Shipping store and monitor its performance. This step involves checking if the product leads to sales, which validates the effectiveness of the market research done using Google Trends.
Outlines
🔍 Leveraging Google Trends for Market Research
This paragraph introduces the use of Google Trends as a tool for market research to identify trending products. It explains that Google Trends can show the popularity of search terms over time, offering insights into emerging trends and interests. The video aims to guide viewers on how to use this tool to find high-demand product ideas for e-commerce or drop shipping platforms. The presenter demonstrates using Google Trends to explore sports-related products, specifically focusing on Kendo, a martial art popular in Japan. The process involves searching for the term 'Kendo' within the Japanese context to gauge its search popularity and trends over time.
🎨 Designing Products with Canva for Drop Shipping
After identifying a potential product through Google Trends, the focus shifts to designing a product using Canva. The presenter chooses to create a minimalist design for a Kendo-themed t-shirt. The design process involves selecting elements that fit the chosen theme, such as the Kendo character and the Japanese flag, and arranging them in a visually appealing way. The presenter emphasizes the importance of choosing the right design elements and background colors to create an attractive product. Once the design is finalized, it is downloaded with a transparent background and uploaded to a print-on-demand platform. The video concludes by suggesting that viewers can then list the designed product on their e-commerce or drop shipping store and potentially connect with various marketplaces like Shopify, eBay, or Etsy.
Mindmap
Keywords
💡Google Trends
💡Market Research
💡E-commerce Platform
💡Drop Shipping
💡Product Ideas
💡Kendo
💡Interest Over Time
💡Canva
💡Design Elements
💡Mock-ups
💡Etsy
Highlights
Google Trends is a powerful tool for exploring the popularity of search terms and topics over time.
It provides insights into what people are searching for, helping to identify emerging trends and interests.
The tutorial demonstrates using Google Trends to uncover product ideas with high demand and potential for success.
The presenter uses Google Trends to generate ideas for products to sell on a Drop Shipping platform.
Selecting a category, such as sports, and then a specific sport popular in a chosen country can help narrow down product ideas.
The example given is Kendo, a martial art sport in Japan, which is searched frequently indicating potential market interest.
Interest over time for a search term can be viewed to understand its trend and potential for sales.
Data from Google Trends can be downloaded or embedded for further analysis.
Focusing on recent trends (e.g., past 30 days) can help in identifying currently talked-about topics for potential sales.
Regional interest data can pinpoint specific areas where a product or topic is most searched, like Nagasaki for Kendo.
Canva is used to generate or design products, such as t-shirts, with a focus on the identified sport.
Design elements like the flag of Japan and the sport's imagery are combined to create a minimalist design for the t-shirt.
Custom designs can be uploaded to a print provider and then placed on a product like a t-shirt.
The final product with the design can be previewed in different mock-ups before being saved.
The designed product can be uploaded to an e-commerce or Drop Shipping store for potential sales.
Connecting the store with platforms like Shopify, eBay, or Etsy can facilitate sales.
The process is a simple way to use Google Trends for product decision making and identifying what to sell.
Transcripts
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